"It's probably the most excited I've been in the last four years," said Ellis Jacob, Cineplex Inc.'s chief executive, in a Friday interview.
The slowdown in offerings, along with forced temporary closures of cinemas to quell the virus, hampered Cineplex's business, which has been in recovery mode ever since. Box office revenue per patron was $12.63, up from $12 a year earlier, while concession revenue per patron also rose to $8.85, up from $8.82 a year ago.That feeling started building for Jacob at Cinemacon, an annual convention that brought film studio executives, theatre giants and stars to Las Vegas in April for sneak peeks at the forthcoming film slate.
"Killers of the Flower Moon," which is being produced by Apple TV+, is also due to screen in cinemas. Cineplex is monitoring the situation, but Jacob said on a Friday call with analysts that the company doesn't expect the strike to have a material impact on its business. "We're talking three years from now because a lot of the movies are already in process of being produced."