One thing that has been lacking is a large volume of new releases in theaters, but studios said at the convention that those numbers will be increasing soon, pushing box office higher.
“We see very much increasing theatrical distribution from all of our key partners, and that’s the first time in my 30 years of representing theater owners I can say that,” Fithian said. “We are incredibly bullish.” Warner Bros. rolled out its big stars to promote a robust slate of upcoming releases, including Oprah and Taraji P. Henson for “The Color Purple,” Margot Robbie for “Barbie,” Timothée Chalamet for “Wonka” and Zendaya for “Dune: Part Two,” as well as new releases from Warner Bros.’ DC universe presented by newSony Pictures previewed its new Marvel feature “Kraven the Hunter,” a new “Ghostbusters” movie and video game adaptation “Gran Turismo.
From the first day, when CinemaCon Managing Director Mitch Neuhauser walked onstage to Elton John’s “I’m Still Standing,” the message has been one of defying the odds. “We are all still standing after three years, after all the garbage we’ve gone through,” Neuhauser said. “We are back.”
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