is considering bidding for streaming rights of a range of English football games, Bloomberg News reported on Thursday, citing people familiar with the situation.
Sports remains one of the biggest attractions for live viewing as U.S. audiences increasingly switch from pay TV subscriptions to streaming apps. The move is also part of Apple’s bid to popularize its streaming service Apple TV+, known for hits like “Ted Lasso” and “The Morning Show”.
Can it just stay in one place for at least a year?
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