TikTok has announced plans for launching a dedicated feed hosting STEM content. The company says it will “serve as a destination for those looking to dive into those enriching topics further.”
Related In its official press note, TikTok says that videos with STEM-related hashtags have garnered over 110 billion videos so far. In hindsight, one would think that these educational scientific videos will help dispel some science-related misinformation. But given the current status of the misinformation pandemic that is thriving on TikTok, it seems the resources could be invested elsewhere.
One of the easiest ways to discover content around a particular trend or topic is using the hashtag system. It is quicker and free from any algorithmic shenanigans because the platform’s recommendations system tracks and serves videos across multiple interest points. The research team relied on hashtags and found that not a single video out of the 2,462 analyzed met all JAMA criteria.
Research exposes TikTok’s failures Just take a look at the findings from some recent research, with a majority of them affecting young minds that also happen to be the target audience for the STEM feed:
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