The two-minute-long trailer debuted when the film’s stars Melissa McCarthy and Halle Bailey presented it onstage at the Dolby Theatre.— much higher than the cost of a 30-second spot which runs “between $1.6 million and $2.1 million.”, but the House of Mouse actually paid the network $10 million to show the “Little Mermaid” ad spot during the Oscars.
“Actual money actually changed hands,” the outlet reported, with a source saying the media companies are generally treated like “church and state.”, Disney sold all of its ad spots — typically 60 to 70 commercial slots — for between $1.6 million and $2.1 million. “The Little Mermaid” used five 30-second spots for the trailer which is why it cost about three times as much for the Oscars sneak peek, an insider told IndieWire.
Melissa McCarthy will star as Ursula in “The Little Mermaid” while Halle Bailey plays the title character Ariel.Pfizer, Sony, Starbucks, Rolex and Verizon are among the brands which bought commercials during the 2023 Academy Awards., a montage that celebrated the studio’s 100-year anniversary.
The live-action musical romance film, featuring Halle Bailey as Ariel, will debut in theaters on May 26.Guests who attended the show said that the broadcast cut to a commercial break instead of showing the full video, which confused many attendees.for the first time in three years.
Money laundering at work, why would Disney have to pay when they own ABC
I didn’t watch that woke shit
They paid like a million per Oscar viewer.
Tax write off prob
That’s like 2 SB ads for a show that had less viewers than a rerun of the Golden Girls 😂
Doesn't Disney own ABC?
They’re owned by the same people
What is Disney trying to pretend they're different companies?
I read she can’t swim at all so it was all CGI
Sounds like this to me
Disney is a freaking joke.
New from Disney!
Odd Disney owns ABC
I guess I don't know how acquisitions work.
Seems like a waste of money.