Twitter will relaunch sign-ups for its Twitter Blue service on November 29, owner Elon Musk said on Tuesday.
It means the blue checkmark will essentially become a symbol that merely shows you’re a Twitter subscriber with access to premium features, while many of the previously verified accounts will display a new “official” label on their profile. In another tweet on Tuesday, Musk said that all unpaid legacy Blue checkmarks will be removed from profile pages “in a few months.”
Upset by the swirl of confusion surrounding Twitter since Musk’s $44 billion acquisition at the end of October, a number of brands have paused advertising on the platform.
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