"We’re bombarded with them at this time of the year almost to the point we don’t pay much attention to them," Dr. Carder said."People have more access to information and opinion and analysis than they’ve ever had before, whereas maybe 20 or 30 years ago, you only knew what you read in the newspaper or what you had heard from people who were immediately around you," Espinoza said.
Dr. Brian Smith, a St. Edward’s University Political Science Professor, said a celebrity endorsement can give a candidate credibility, and depending on the celebrity, a lot of money. He said endorsements don’t work if they’re expected.With Election Day quickly approaching, Democratic gubernatorial candidate Beto O'Rourke held a campaign event with country music icon Willie Nelson at the Moontower Saloon.
"Younger voters are often more liberal than the general population and are going to vote democratic, so if you’re able to get people who don’t normally vote, out to vote, that’s how you start moving the needle," Dr. Smith said.
Smith said an example of an endorsement that was successful was when Oprah Winfrey endorsed Obama early in the 2008 election. He ended up beating Hilary Clinton in the democratic primary.By clicking Sign Up, I confirm