This shift is illustrated when looking at weekly box office totals. While there are three weeks in the year to date where 2022 beats out 2019 , most weeks see box office gross remain below 2019. At least it is persistently greater than 2021.
Overall box office receipts for the year to date total $3.5 billion, an increase of 281% versus 2021’s $912 million; however, this is 35% below 2019’s $5.4 billion in takings. But the post-pandemic movie world is different from that of pre-pandemic — far fewer movies are released now weekly. Compared with last year, most weeks have seen more releases, but these figures considerably lag when looking at 2020 pre-COVID and 2019 . The movie business may be fundamentally different in the emerging COVID landscape.of movies on an SVOD and in the theater in 2021.
Leaning into what consumers like is always a wise move for success. This will contribute toward the fundamental shift Hollywood is undergoing — fewer box office releases, more sequels, overall lower gross and lower trailer spend — with consumers often content to wait for big-name movies to turn up on their TVs. Considering these factors, it’s hard to see levels bounce back to rival those of the times before COVID-19.