Onaga Ikechukwu Wisdom is a budding musician, who like other upcoming artistes, in Enugu heard about the concert and decided to throw his hat in the ring.
Hence, it was a big surprise to Ikechukwu and a cross section of the audience when he was announced as the winner of the contest. He has secured a music recording contract worth N5million. “I will tell all my friends to patronize Life Beer. This is a life-changing opportunity and I wish them more resounding feats.”
Speaking during the concert, Senior Brand Manager, Aishat Anaekwe said Life Continental Lager Beer has grown to be a dominant beer brand in Nigeria while maintaining a unique cultural identity that resonates with its consumers. Anaekwe added that the brand gives consumers a celebratory experience that will not only resonate with them but also memorable.
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