Jimi Hendrix, Rolling Stones and Kate Bush: the multimillion-pound deal that could turn them into 3D works of art

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Classic images and unpublished shots by photographer Gered Mankowitz join treasure trove of pictures set for radical image makeover

Jimi Hendrix, photographed in London, 1967.Gered Mankowitz

Mankowitz is the latest high-profile photographer to sell the rights to his images, after a similar move by well-known musicians: Bob Dylan and Bruce Springsteen are among many who have sold their recording and songwriting rights for large amounts of money.The photographer, who lives in Cornwall, feels that this is about creating a legacy of his work, as well as a multimillion-pound nest-egg in his 76th year.

“It can also recreate the scene, so that if Gered Mankowitz is in the studio photographing Jimi Hendrix, that can be recreated digitally in a particular room where people can walk in and be part of the shoot.” The worst nightmare of any artist is having their work associated with unfortunate products or causes, said Peter Fetterman, author of. “Often the heirs of great photographers are completely unable to preserve the legacy or even organise the archive in a professional way. Major museums are not equipped to do it or have no interest in doing it.

 

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Put them into the Metaverse of Hall Of Fame.

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