The actor will launch the long-awaitedHere we take a look at Cruise's continued box office power., and much has changed in the film industry since his last visit - except his continued box office power.
"Cruise is unusual as someone who has managed to retain that commercial weight even as the studios have become dominated by superhero franchise films," said Paul McDonald, professor of media industries at King's College London.According to analysis site The Numbers, Cruise's 39 films as lead actor have pulled in just shy of $8.5 billion worldwide. could add as much as $390 million from the US alone, according to Box Office Pro.
"Batman is a great example of the shift that happened around 2000 when franchise films took over. For half the film or more, he's covered with a mask - people don't hugely care who's in there, whether it's Robert Pattinson or Ben Affleck or anyone else," said McDonald.
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