For millennia, craftsmen have been honing their decorative skills to make ordinary things extraordinary. Cabinets were inlaid with elaborate marquetry, tea sets shone with kaleidoscopic enamel, and tableware were extensively engraved affairs. These skills have survived technology and mass production, but just barely, owing to changing consumer tastes and spending habits, and the difficulty of doing these things by hand.
Watches and jewellery are easy receptacles of beautiful embellishment by virtue of their nature as accessories of enhancement. But the former is especially tricky given the amount of space there is to work with. The work required is highly specialised, time-consuming and results in very limited quantities, so it is common for brands to outsource their artistic dials to independent artists. Not Cartier.
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