Footballers, managers and other celebrities are set to be banned from appearing in adverts promoting gambling under new rules.
The UK's advertising regulator, the Committee of Advertising Practice , is introducing the changes to protect under-18s and other vulnerable groups. The new rules will prevent betting companies from running ads that have “strong appeal to children or young persons, especially by reflecting or being associated with youth culture”.The rules include a ban on showing team kits and stadiums in adverts and in video game content.
The ban includes broadcast media, such as TV and radio, as well as non-broadcast media such as newspapers and online."The days of gambling ads featuring sports stars, video game imagery and other content of strong appeal to under-18s are numbered," said Shahriar Coupal, director of CAP.
Former Chelsea, Manchester United and Tottenham manager Jose Mourinho has featured in Paddy Power adverts, while former Spurs and West Ham boss Harry Redknapp appeared in adverts for BetVictor.Former Arsenal midfielder Jack Wilshere recently appeared in a tongue-in-cheek ad for Paddy Power, in which the betting company helped him search for a new club.
I find it quite despicable that very wealthy sports personalities are willing to prostitute themselves at the expense of vulnerable, especially working class people. For the sake of filthy lucre. They should hang their heads in shame.
GabbyLogan About Time . Rio Ferdinand is NOT short of a quid is He !!
I think the correct decision and I personally love a bet
Why? 🤷♂️
GabbyLogan Bring back the anonymous lorry drivers as The French Strikers in World Cup ad paddypower
But they won't stop gambling from advertising on practically EVERY avenue surrounding football.... Someone's getting very rich off gambling firms, and I'll bet they're politicians...
Its still dumb when teams are still sponsored by these betting companies.
Gigi didn't like this post
Beats me how how addictive ads like these are allowed.
Gonna see more of Paddy on his paddypower adverts then.
maxrushden you’ll be top of the list now. Let’s see how agent bglendenning deals with all the requests.
Odd choice of imagery. The man on the right is neither a footballer or a celebrity.
Good news for rylan
Long overdue, plus it shafts absolute grifters like Redknapp so I'm all for it.
Good. The whole betting industry is out of control. Every single match is swamped with it. Football shirts, advertising hoardings, TV adverts…..It needs to stop. Before you all start going on as usual, I’m a football fan myself so I do know what I’m talking about! 👍🏼
And Crisps ads?
About time, & instead of ‘when the fun stops stop’ they should say ‘and remember, the bookie always win’
Good move. Jeff stelling staying on a soccer saturday now makes sense 🙄
Get in there
Now they just need to ban the adverts
A good step 👍🏻👍🏻👍🏻👍🏻👍🏻👍🏻
Good.
maxrushden bglendenning looks like the market is wide open for you boys!!!🤣
I’m available for promotional work if required.
Jesus, why can't people just take responsibility for themselves instead of saying a footballer made me gamble my house away
The bookie always wins!
Or crisp adverts 😂
Mugs game. Mugs will b Mugs.
laura_woodsy GaryLineker it’s a pity that celebs like petercrouch and Harry Redknapp weren’t more socially aware about the downside of betting b4 deciding to cash in. Like tobacco adverts they’re designed 2 get ‘em young and talksport format is nothing short of brainwashing.
Gary, does that include crisp adverts, because you’re gambling with your health eating them? 😂😂😂😂
Gambling adverts should be banned and restricted to betting shops.
Poor 'arry what will Sandra do now.
All this does is mean less money for non oil teams, nice one 👏
Atleast Harry Maguire is safe
I’ll probably stop now in fairness. Ray Winstone was the only reason I gambled. He should be ashamed
At what point does the actor become too much of a celebrity?
Good
Så har du stadig en chance LeandinhoDK 👍🏼
If only F1 would go the other way and ban gambling and cryptocurrency from sponsoring teams.
It's a start
In play with ray.....RIP
Fuck me Harry will be declaring bankruptcy GaryLineker
About time
Late but good 👍
Why do we still have gambling adverts?
Ray Winstone robbed
Get rid of accounts like AndyRobsonTips and HotspurRelated next.
What if the actor in the betting ad becomes a celebrity because of it 🤔
Very strange this. Yet they can advertise alcohol and fags. Beckham was in one. Are they not allowed to do it anymore? Tbf anyone who's ever appeared on tv is a celeb now. Won't be many people who can do it
We doing the same for alcohol adverts yeah?
This is violation of human rights, you can't dictate what they can or can't do
But we’ll host the World Cup in Qatar though. 🙃🙃🙃
Time to think about this and sponsorship from paddy power. acjimbo TheTotallyShow
Good news, gambling is very destructive for people and their families. Next step, remove gambling endorsements entirely from sport
Bet they didn’t see that coming!!
Define ‘celebrity’
Betting companies should be banned from any sponsorship with clubs too.
Good. A shameful spectacle seeing already rich stars enriching themselves further at the expense of so many working people.
Good
And as well betting advert shouldn't be allowed on screen in sport matches/ activities.
StevoTheMadMan gunna be fuming
what a load of bollocks, nanny state crap
Only their teams.....the shirts...the stadiums...the tournaments....can have gambling and betting adverts! ahahahahahahahahahahaahahahahhahahahahahahaha
don't see the issue... its just another company paying for endorsements... how is it any different to any other company
Good start
About time, can’t watch a match without it being rammed down your throat.