K-pop group Kingdom wants to promote Korean aesthetics to the world

Boy band Kingdom held a media showcase earlier this week to bring out its fourth EP“We’ve reinterpreted global cultures into K-pop and added our own colors,” said Dan, who will be the main character for this EP.is a crossover between gugak, or traditional Korean music, and dance pop, aiming to contain the unique ambience of the former, explained Mujin.

The seven bandmates were donned up in hanbok, or traditional Korean costumes, to highlight a concept that leans heavily into Korean aesthetics. But it is not taking advantage of the recent popularity of Korean culture. “Kingdom has already finalised all concepts and the order of the album release from the start,” Dan emphasised.

He leads the Kingdom of Change in the seven-track EP that weaves traditional Korean culture into the band’s narrative. Dan and Mujin participated in writing lyrics for

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