SUPPLIEDPhonixthecool
This came as a result of Phonix relentless drive to excel in the music industry using West Coast rap style, a sound that is not big on the SA music scene but captivated him as early as his formative years. under Def Jam Africa and will be dropping an official music video to the song on Friday. The West Coast sound is a hip hop genre that originated in Los Angeles and is a mixture of G-Funk and gangsta rap.
Not wanting to fold to what hip hop looked like locally and because of how deep his love for the sound is, he dedicated two years of his career reaching out to international promoters, DJs and managers in Los Angeles.