“He wrote me about a week ago. He said ‘JR, you need to post about what’s happening here,'” JR recalled on Instagram. “I said, ‘I don’t know what to repost, so why don’t we try to do something?'”
In the hopes of communicating Ukraine’s resilient spirit to the world, JR printed a 148-foot-tall version of Valeriia’s photo on a massive tarp in his studio in Paris. The artist then set about trying to arrange travel to the war-torn country, documenting the journey and the transport of the larger-than-life photo on his Instagram stories.After entering the country, JR shot the cover image outside the national opera in Lviv, a Ukrainian city near the Polish border, using an overhead drone to capture the unfurling of Valeriia’s portrait. A crew of more than 100 Ukrainian volunteers was on hand to help reveal the piece.
“Your smile is shining to the entire world,” JR told Valeriia over video chat, an interaction he shared in his Instagram stories. “It’s very strange,” JR added of life in Lviv. “Every morning here, there’s sirens here and people have to go in the bunkers, and every day there is the most normal life ever.”
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