Is the Samsung Galaxy S22 Ultra really a new Ultra phone, or is it a new Galaxy Note just without the name? It turns out it’s both … and neither. It’s something new, where the essence of both these great device families has been rolled into one, and a lot of what we’re seeing comes from Samsung’s commitment to listening to its customers.
The Galaxy S22 Ultra is certainly looking pretty epic, but it also looks and feels like a Galaxy Note phone. Was this intentional on Samsung’s part, and how much did consumer feedback influence the pseudo return of the Note? When asked if the Note name was ever considered, Porter was understandably noncommittal and replied,” I’m sure there was lots of debate about the products as we went through deeply understanding what people want.” At first, it seemed possible that Samsung could have kept the Note name. But, as Porter continued, that seemed less likely because the Note appears to no longer be thought of as a device, but more of a specific feature set.
“We know Note customers love their Note. It’s has one of our highest retention rates, the U.K. has the highest Note base in Europe, with hundreds of thousands of active Note users, and what we’ve focused on doing is taking the very best of Note, the features people love from it, and marrying it together with the innovations within the S22 series,” he said.
Don’t think Samsung has just brought across the S21 Ultra’s cameras and added a few new software features either. Beckford shared some interesting insights into the S22 Ultra’s camera hardware: