To date, Digital Dream Labs has sold 2 million Cozmos and 120,000 Vectors, with a backlog of 30,000 Cozmo and Vector orders, as the manufacturer works through supply chain issues. Hanchar plans for hundreds of thousands more orders in the second half of 2022, including the new Project Breezemo robot.Digital Dream Labs positions its robots as subscription services.
Hanchar credits the design of the ecosystem and the individual robots with their appeal to a wide audience. Half of the company’s subscribers are female, and the firm has found its robots in 196 different countries.
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