It has been a tricky period for theatrical, but as a panel of leading European film industry experts highlighted today, change has been in the post and the cinema biz will need to adapt to survive.in Rome, Michael Weber, MD at German indie The Match Factory, argued that there are simply too many films being made.
“You try to diversity. We are expanding into production so we can control the types of movies we release . Movies are so volatile,” he added, explaining that this current moment was particularly tricky because of a backlog of releases and that he hoped “the air will clear a bit” next year. “We need a well-balanced collaboration with platforms,” chimed in Rémi Burah CEO, ARTE France Cinéma. “That will protect independent producers – they don’t want to be line producers. We [in France] are working on a new model with Netflix and we will probably do it with the other platforms.”
“What the majors have been achieving in the U.S. they’re now trying to impose in Germany. There are two battles: the windows and the [revenue] split. The trend is pretty clear – windows are going down and movies will be available sooner on other platforms,” said Gabizon.
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