The Power of Plus Celebrates First Anniversary With #PowerfullyMe Campaign

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“Having this community is so inspiring because it helps you navigate a world that often looks down on people who are above a sample size.'

, and he wants to encourage others to feel empowered once again. “Coming off of the year we’ve had, so many of us feel broken down,” he says. “We feel trapped. We all want to feel powerful again, and there are many different ways to do that, whether it’s through social justice or activism, or just being part of a really tight-knit community.

The Power of Plus’s official relaunch starts on July 19 with a celebratory video of the #PowerfullyMe mission, featuring a group of trailblazing voices in the plus-size fashion industry like, Gabi Gregg, Nicolette Mason, Lauren Chan, Kristine Thompson, Meg Boggs, Sesali Bowen, Sean Taylor, and Lydia Okello.

While Instagram is a great place for promoting conversation along with shareable, bite-sized content, The Power of Plus is looking ahead to a wider digital and IRL presence. In addition to their relaunch campaign, the brand is gearing up to unveil a website that will eventually feature a collection of resources tailor-made for the plus-size community.

“Throughout our work as journalists, Shammara and I both realized that there’s such a need for more resources for plus-size folks. There’s a huge disservice here,” Gianluca explains. With that, the pair is also striving to build a free and accessible directory that goes beyond the fashion world: mental health resources, a comprehensive list of body-positive practitioners, assistance for facing weight discrimination, and more.

As for the future, the duo has their eyes set on continuing their bimonthly panels, with the hopes of adding in-person events and even a possible podcast. They also want to keep expanding their content to continue to include both fashion-centric topics along with other issues affecting the plus-size community. “We want to get everyone the size-inclusive clothes to help you dress your best, but in order toyour best, we need to do more work,” Gianluca says. “That is the work we want to be doing.

 

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