Downtown L.A.’s First Talkie Theater Becomes a Spectacular Apple Store, and Preservationists Are Talking It Up

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One of downtown Los Angeles’ landmark clock towers, the one atop the 1927 Tower Theatre, is no longer right just twice a day. More significantly, the landmark theater below it at 8th and Broa…

. Both see it as a best-case-scenario example of adaptive reuse.

Deirdre O’Brien, senior vice president of Retail + People, and Apple CEO Tim Cook open the doors at the Apple Tower Theatre Store Opening on June 24, 2021 in Downtown Los AngelesTiffany Nitsche is president of the board of directors of the Los Angeles Historic Theatre Foundation, which took on getting official landmark status for the Tower as one of its first acts when it was formed in the late 1980s.

On a stretch of Broadway that’s said to have the highest concentration of largely intact ’20s and ’30s movie theaters in the world, the Tower has stood out for several reasons: It was the first theater designed by Lee, the most famous and beloved of movie-palace architects. It was the first theater wired for talkies in downtown L.A. It has a peculiar shape, on a 50-x-150′ lot, that makes it feel almost more like a palatial bowling alley than a pictures palace.

At one point in the early 2000s, the owners — the Delijani family’s Broadway Theatre Group, which also owns the nearby Palace, Los Angeles and State theaters — reportedly planned to turn it into a restaurant. It was easier to imagine it transformed into a nightclub, which hardly would have been ideal.

Paul Scheer, Marc Duplass and Apple CEO Tim Cook attend the Apple Tower Theatre Store Opening on June 24, 2021 in Downtown Los Angelesmight be the word for what Apple has done, too, not only spending never-to-be-told millions on hiring top architectural films, but banking on Broadway being a major foot-traffic site again, looking to join the Ace Hotel as another relatively upscale turning point in a transformation of the boulevard that is still a work in progress.

The Conservancy’s Scott Fine says that, as happy as he was to think of the theater “all clean and shined up with everything back in its place, the one thing that really seemed to be missing as the topping on the cake, so to speak, was the little pyramid piece on the very top of the clock tower. Initially that wasn’t necessarily in the budget for them to do and put it back.

 

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That. Is. REVOLTING.

Way to bringbackbroadway This is gross.

Sure

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