Vale the cassette — and the men who reinvented music for a generation

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Until Lou Ottens invented the cassette tape the relationship between music and the audience was simple. You could listen to it when it was played live. You listened at home if you were lucky enough to have a record player and the means to buy records. Or, you took what you were given, on what were mainly transistor radios back then.

A few years ago I was moving house. Cleaning up, getting rid of all the junk , when I came upon a drawer full of cassettes.

Up until that point the relationship between music and the audience was simple. You could listen to it when it was played live. You listened at home if you were lucky enough to have a record player and the means to buy records. Or, you took what you were given, on what were mainly transistor radios back then.

This process became just that much easier and higher quality too once you connected the amplifier directly into the cassette recorder . The Beatles' company Apple Corps got dragged into a financial pit by self-declared electronic genius Yannis Alexis Mardas, or Magic Alex, who promised among other things that he would create an LP that could never be recorded. It didn't happen.

 

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