'Very Nice!' Kazakhstan taps new Borat movie to woo tourists

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Ridiculed once again in a film featuring fictional Kazakh journalist Borat Sagdiyev, the ex-Soviet state of Kazakhstan has embraced the joke this ...

Ridiculed once again in a film featuring fictional Kazakh journalist Borat Sagdiyev, the ex-Soviet state of Kazakhstan has embraced the joke this time round and adopted Borat's catchphrase to try to attract tourists.

This time round, they have taken a different approach and adopted Borat's catchphrase"Very Nice!" to try to promote tourism in the vast Central Asian country.In a slick video released by the tourism board featuring spectacular mountains and lakes, an exotic food market, and futuristic-looking cityscapes, a series of foreign tourists use the catch phrase to signal their appreciation for what they are seeing.

"It was something I'd been thinking about for years as everyone who comes here is aware of the Borat thing being attached to the country's brand," Keen told Reuters."It's actually the perfect description of the country in the most sincere way. The people and the food are very nice."

 

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