Celebrity Licensing: A Special Report

a celebrity anymore. Whether you make movies, star in a reality television series, top the music charts or choose to share your passions via video platforms or in some other way, you have to be something of a Jack of multiple trades if you want real industry staying power.

“Celebrity Licensing,” the new 16-page special report by Variety Intelligence Platform, presented by City National Bank, explores three case studies of stars of varying stripes who tackled the modern world of self-salesmanship. If they succeed, their star shines ever brighter and that wider berth becomes a part of their legacy, because in the end, regardless of the salad dressing, leather jacket or onesie being hawked, the real products are celebrity reputations — and themselves.Read the free VIP special report below to learn:

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