Burberry's Next Runway Show Won't Have Any Actual People Attend

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Okay, I'm excited. Burberry

, Burberry's chief creative officer, announced that he will present his Spring 2021 collection outdoors on September 17, before the official start of London Fashion Week. While it will be a physical show, no guests will be invited to attend as the focus is to open it up for everyone to experience digitally.

"Other than the models and our team, there will not be anybody physically at the location," Tisci told."As most people are unable to travel, it was important for me to create a space where anybody would be able to engage with, and immerse themselves in the show experience. I am so excited for everybody to be involved."Giorgio Armani's

last show just as the virus started to spread — it will likely set the tone for what a full fashion week could look like without all the non-stop traveling and hordes of people who don't need to be there. Regardless, we'll all be staying tuned to see what ideas Tisci will have up his sleeve.

 

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