1. Bundle new music with old faves.
With 84% of music consumers listening to music they usually listen to and 62% enjoying music they haven’t heard in a while, artists’ back catalogs could be powerful vehicles for promoting new tunes. Playlists that mix catalog and new releases could pay off now.Consumers are increasingly listening to music on TVs, video game consoles and computers -- making music videos more important than ever, with music video plays trending up 8.1% in the week ending April 9.
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