'Trolls World Tour' made more for Universal in 3 weeks on-demand than 'Trolls' did in 5 months in theaters

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Universal’s “Trolls World Tour” has racked up nearly $100 million in rental fees in the last 3 weeks.

Universal's "Trolls World Tour" has racked up nearly $100 million in rental fees in the last three weeks.

has fundamentally changed how people are watching films. With movie theaters shuttered since mid-March, consumers are turning to streaming and on-demand services. For comparison, Universal retained about 80% of the digital rental or purchase fee for "Trolls World Tour." "The results for 'Trolls World Tour' have exceeded our expectations and demonstrated the viability of PVOD," Jeff Shell, head of the film studio's parent division, NBCUniversal, told the Journal.

 

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Hasn’t the 🌎 suffered enough with COVID19 , to unleash another TROLLS 🎥 on us is cruel and unusual punishment.

Cuz everyone is stuck at home and looking for a diversion for the kids.

A trend that could last ! Premium VOD is in the air !

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This shows how theaters will be obsolete in the next 2-3 years..

Это важный для меня пост

Translation: we don't know how to raise our own kids so the TV does it.

The numbers will dictate the future of theatres and I'm afraid the odds are not in the their favor.

Of course they have! 👌🏾 Universal paid many celebrities and influencers to promote the film!

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