) and Kevin Hart , but it is the homegrown talent, like Charles, that are really cashing in. The platform’s top earners makein advertisements and sponsorships, negotiating a greater share of the ad dollars they generate as their audiences grow. Last year, 8-year-old Ryan Kaji, with a following of almost 25 million, was the highest-paid YouTube star with $26 million in earnings. Another makeup superstar, Jeffree Star, runs his own cosmetics line and has a YouTube following of 18 million.
YouTube influencers receive an average of 55% of the ad revenue from their videos, while also getting the benefit of the platform’s reach. Smart move: As the subscription business floundered, the platform’s most popular creators delivered a 35.8% increase in ad revenue in 2019. “[YouTube] would almost become a small player in the streaming world, and it just wouldn't make sense,” says Eunice Shin, lead partner in direct-to-consumer at consulting firm Prophet, who notes the platform couldn’t compete on programming budgets with streaming giants like Netflix and Disney+.
Charles and his 18 million “sisters” is one of YouTube’s biggest stars. It started when, at age 17, he was chosen as the first-ever male CoverGirl spokesperson, which he leveraged into an online presence that blended his beauty skills with trendy video concepts—like
jamescharles Absolutely love the show
jamescharles Gross.
jamescharles so proud
jamescharles so proud of you jamescharles
jamescharles Congrats!!
jamescharles GIRL SHINE
jamescharles i want a kiss 😫❤️😍😍❤️🖤🖤
jamescharles daddy
jamescharles damn u look so fine
jamescharles 'makeup mogul'
jamescharles LOOKINGG GOOOOD SISTER!😍
Hellooo jamescharles and beautiful lady behind you..jamescharles always on fleek
jamescharles awww i miss your blonde hair 🥰
jamescharles Omg love the makeup
CharlotteSeck wrote the article on Women Leaders' response to the Corona Virsu, not Avivah Wittenberg Cox. Let her get the recognition she deserves for her work !
jamescharles im so proud of James 😭
The girl in the back is almost naked i-
I think with what he’s trying to teach these people he also needs to teach these people about crediting your inspiration..clearly he won’t as he still hasn’t credited makeupbyjaack for his own product reveal Look 🤦🏻♀️
jamescharles wow not a lot of people are up at 4 am
jamescharles 🤩InstantInfluencer
Love Love Love episode 1 💓
jamescharles Very very sexy
jamescharles Omg beautiful ....💗
What goes on in the psychological brains of true thought that if women can wear makeup, I guess men could too?!
James Charles is our only makeup angel 🥰
jamescharles Congrats Sister!
jamescharles mogul moves
jamescharles i love it
jamescharles Isn’t my twin sister the coolest!! AbigailNFreeman
jamescharles peep itseldonh in the background
Mogul Moves
jamescharles Wow yesss
jamescharles legend omg
jamescharles That so sweet of James
jamescharles Join my zoom code: 967 7894 3045 password: 4s3VJc
Instant mouth vomit
What a shame for a woman to steal another woman’s work! Thank you for restoring the truth! the article that has been circulating for a few days, Avivah is not the author! This is an article by Charlotte Seck .
Omg his got Botox
Perfect timing.
STUPID
Like who cares right now
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