Ford wants to make quieter car cabins

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Ford’s “Whisper Strategy” delivers lots of small noise improvements around the vehicle that add up to a big difference.

DETROIT: Where once drivers had to shout to make themselves heard above certain speeds, modern day cars are comparative oases of calm where conversations and music are clearly audible, even at low volumes.

For the new Kuga SUV, Ford examined noise‑generating elements from the suspension to the door seals to help find ways to optimise interior refinement. Aerodynamically-tuned sound shields are added underneath the body of the vehicle that help limit road and wind noise entering from outside.

 

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