. The confab remains one of the most lucrative, well-attended and buzzy platforms for launching films.
Industry professionals we spoke to today expressed differing views on a potential Cannes cancellation or postponement. But one leading U.S. seller, voicing a common sentiment among those we spoke to, said, “I think there would still be a fair amount of business to be done via phone, Skype and email. The bigger more commercial movies can sell perfectly well in that scenario. Some movies may elect to wait until the fall before launching which would make Toronto more of a pre-sale market than usual. Business on smaller films and on would-be festival titles would be more of a struggle.
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