Super Bowl 2020: How the NFL's ultimate spectacle became a worldwide sensation

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Why is it becoming trendy to watch the Super Bowl in Australia? Who is the Australian playing in it this year? And when did the half-time show get to be (almost) a bigger deal than the game itself? EXPLAINER

What's the Super Bowl?

In the US, the game kicks off on a Sunday evening – making it prime-time family entertainment in the States. It's the most-watched TV event in the US every year. The biggest audience was 114 million in 2015 when the New England Patriots beat the Seattle Seahawks. Some 99 million Americans watched the Patriots beat the Los Angeles Rams last year.

The 49ers were one of the league’s worst teams last year but through some shrewd acquisitions in the player market and the NFL rookie draft they became a formidable force this year.Wait, there’s an Australian in the Super Bowl? "While Americans grow up wanting to throw the ball," he says on the 49ers website, "we grow up trying to kick 60-yard goals. Sure, the techniques are slightly different, but the swing of your leg is pretty much the same. We have that muscle memory drilled into us from a young age."

"I thought that American-type things like the Super Bowl and Halloween were getting bigger and bigger in Australia," says Luna Park sales manager Billy Andonovski. "I knew it would work from a business point of view but I was surprised how quickly it grew." The most popular team in Australia is the New England Patriots, from the north-east of the US, largely because they have been the dominant force in the sport in the US over the past two decades, winning six Super Bowls between 2001 and 2019 .

 

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It's probable why we should start respecting our own unique culture before it disappears.

What's super about a bowl? Is this a sport in some obscure country?

Not trendy. It's American expats and tourists who pack out bars to watch it

Coz it involves ball chasing and age readers get it

They know how to put on a 'show'

Bloody love it. Great game. Sit down watch it. Don’t compare it to footy. It’s a seperate entity

Come on they are so padded! I hate football but I’d rather watch our own game or league or union or even soccer. Where real men play au natural. For the who game!!

Who care about Superbowl.

I’d rather watch paint dry.

Well, it’s more colourful, strategic, than tennis, cricket, soccer and rugby. But Australian footy still rules!

So dRoy apparently it's just become trendy? 😂

Dunno about becoming trendy, but about 25 years ago Don Lane had a tv show on a Tuesday night on channel 9 before Star Trek: The Next Generation. It was a one hour weekly wrap up of the NFL week. I’ve been watching it since then.

Maybe they're hoping american to start watching the AFL in return.

Not in my household! I don’t watch the cricket or the football-tennis yes-Bathurst yes-American football?-not interested

If there's one thing Australians love it's the appropriation of American garbage

The same reason why Halloween is now massive in this country. What started out as an acquired taste is now a popular product in Australia

Guess more people are bored shitless.

The 1/2 time show is bigger as are the TV adds.

It’s always been trendy in our house. SecondHome Denver Broncos

Because it keeps getting publicised down our throats? I’m still not going to watch it 😛

'trendy' ?

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