Sundance: Apple, A24 Nab Hot Doc 'Boys State' for Record-Breaking $12M (Exclusive)

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The previous record for the largest documentary sale at Sundance was 2019's 'Knock Down the House,' which sold for $10 million

, a political coming-of-age story which examines the health of American democracy. A source pegged the deal at $12 million, which marks the largest sale for a documentary ever at a festival. A24 will release the film theatrically., which sold for $10 million. Sources say Netflix and Hulu were also bidding at $12 million.

Directed by Jesse Moss and Amanda McBaine, the film rode into the Sundance Film Festival with the buzz of being this year'schronicles an unusual experiment: 1,000 17-year-old boys from across the state of Texas gather together to build a representative government from the ground up.

Concordia Studio's Laurene Powell Jobs, Davis Guggenheim, Jonathan Silberberg and Nicole Stott served as executive producers on the pic. The deal marks the first for the newly announced company.American Factory , the first film from Barack and Michelle Obama's production company Higher Ground Productions that landed at Netflix and eventually scored an Oscar nomination.at Sundance," Moss and McBaine said Monday in a statement.

 

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