“Desigual called me and they told me that they wanted me to direct this performance, where the concept was ‘Love Differently’, the Catalan artist told. “I came up with the idea of embracing the universal sign of love, which, for me, is kissing. I loved this idea of kissing, and bringing 30 people into the space and exploring [how that can make an audience feel].”
Guerrero, who lives and works in Barcelona, is a fixture of the creative scene that has emerged in the city and found global resonance. It’s a scene that Desigual – best known for its colourful approach to style – has long championed.